I, Me Aur Main (Movie Review)

[lifeislove]

I, Me Aur Main


Movie Review: On the plus side, I, Me Aur Main (IMAM) has the glossy good looks of a TV ad - on the downside, it stays there. Music executive Ishaan Sabharwal (Abraham) is a spoilt brat, his adoring mother Nisha (Wahab) teaching him he's the best, so he thinks he's irresistible and behaves like "a +++y idiot". Ishaan won't commit to his executive girlfriend Anushka (Singh). Sick of his light flirtations and heavy refusals, Anushka throws Ishaan out.




He moves to a new flat - with a hot new neighbor, fashion stylist Gauri (Prachi Desai). Their vibe crackles as Gauri challenges Ishaan, making him realize being a jerk doesn't work. Ishaan splits from his +++++y boss Beena (Sen having a ball, wryly going, "Clap, clap"), starts his own group and is about to commit to Gauri - when his sister Shivani (Mathur) tells him Anushka's expecting his child.

IMAM has an interesting plot and a progressive message. Some performances - Wahab coolly announcing, "Maine tumhare Pa ko chor diya hai", Prachi Desai as +++y wild-child Gauri, squealing "Ooooh, strip-tease!" as Ishaan peals off his shirt - are good fun. It's well-shot, showcasing stylish homes, lovely clothes, luscious drinks and luscious Abraham working hard at depicting super-selfish

Ishaan.

But IMAM has issues too - the acting is superficial. There's lots of flashing dimples and pouting lips but not one performance that's convincingly power-packed. Storyline turns are too fast and fluffy. For a movie on the music industry, the score's fairly bland. Small details - the designer bag on Beena's arm, the guard catching Ishaan and Gauri in a changing room, Shivani describing Ishaan, "Majnu ki tarah phone par laga" - are fun but the big picture lacks thrust.

This niche movie doesn't nail it but it's a cute watch, floating by humming - "Take it easy, thora moody, thora cheesy."